Cookies

Information stored by cookies includes the user’s IP address, time of visit, pages visited and type of browser, as well as the web address and server from which the user arrived at Varma’s website.

Cookies are stored for 3 months.

If you accept all cookies, you consent to Varma collecting, handling and analysing information related to usage, traffic and transactions on the website and other statistical data relating to the website. Varma may also request this type of information from reliable third parties. It is not possible to identify a person based on this information.

If you wish, you can disable all other cookies except for the required ones by changing your cookie settings or the settings of your browser.

You can disable all cookies except for the required cookies in the cookie settings. Monitoring will end only after you move to another page and the page is refreshed. After this, cookies you have disabled will no longer be downloaded to your browser when you load the page.

You can stop all cookies from being saved by changing the data security settings in your browser. It should be noted that cookies might be necessary for some services to function properly and as planned. Cookies must be enabled when you use our services that require logging in.

You can also set your browser settings so that you are informed of cookies being saved and thereafter can either accept or reject the cookie.

More information about cookies and the secure use of web services is available on the National Cyber Security Centre Finland’s website

The Information Society Code, Section 205, states: “The service provider may save cookies or other data concerning the use of the service in the user’s terminal device, and use such data, if the user has given his or her consent thereto and the service provider gives the user comprehensible and complete information on the purposes of saving or using such data.”

The Information Society Code, Section 205

These services collect information anonymously and do not save any personal data. The following third-party services which use cookies are linked to the website:

Giosg Chat is used to provide chat services to people visiting our website.

We use Giosg Interaction Designer’s forms and pop-ups to provide up-to-date information on individual services, or to ask for contact details to support customer testing or sales. Contact details from insurance sales contact requests are forwarded to Salesforce.

We monitor the use of and activities on our website with the help of Google tools, Matomo and Microsoft Clarity. These services save, among other things, the number of visitors and the time they spend on different web pages. Feedbackly questionnaire is used to collect feedback in order to improve our website.

HubSpot is a marketing automation system, which collects data on how users use a website.

HubSpot

The website uses Meta Pixel and LinkedIn Insight Tag cookies, which help us target advertising at the users visiting the website and monitor advertising results. However, Varma cannot identify the users that have visited the website.

Meta Pixel 
LinkedIn Insight Tag

On our website, we offer videos through YouTube and podcasts through SoundCloud. YouTube’s and SoundCloud’s cookies will not be installed until you launch a video or a podcast.

We utilise the Google Signals feature of Google Analytics to obtain information on the users’ purchase paths across devices and to adapt our advertising to better meet the users’ needs and interests. This information is only collected if the user has agreed to ads personalisation on their Google account and advertising and social media cookies on our website.

Google Signals